Grower-Buyer Meet-Up
Building Partnerships and Supporting Local Food
GOAL
A successful Grower-Buyer Connections event will lead to sales relationships. It facilitates knowledge exchange and understanding between growers and buyers as to the business and communication needs on both sides to help build successful long-term relationships. All parties should be prepared for and open to discussions.
EVENT DETAILS
AUGUST 28: 3:45 – 4:45pm - Introduction
Learn more and prepare talking points with local entertaining aggie, KTA’s Derek Kirisu
AUGUST 29: 9:00 – 11:00am - Grower Buyer Meet-up
PREPARE
All participants must also register for AG2017.
A successful Grower-Buyer Connections event will lead to sales relationships. It facilitates knowledge exchange and understanding between growers and buyers as to the business and communication needs on both sides to help build successful long-term relationships. All parties should be prepared for and open to discussions.
EVENT DETAILS
AUGUST 28: 3:45 – 4:45pm - Introduction
Learn more and prepare talking points with local entertaining aggie, KTA’s Derek Kirisu
AUGUST 29: 9:00 – 11:00am - Grower Buyer Meet-up
- Each grower will meet face-to-face with each buyer for 8-10 minutes.
- Growers stationed at tables will share product list, photos, certifications, and samples.
- Buyers will move from table to table and share requirements for volume, insurance, delivery terms, and specific product needs.
PREPARE
- Complete and submit the registration form by August 5. Coordinators will set up meetings between growers and buyers based on responses to ensure a good fit. Register for the conference and this event on-line or download the form below and submit via email.
- Prepare talking points: At the event, consider discussing specific challenges to production and sourcing (e.g. insurance, certifications, travel distance, volume) and brainstorming possible solutions to increase flexibility on both sides of the relationship.
- GROWERS: Create a display that reflects the quality of your product – attractive and informative. Bring informational resources that buyers can take with them: multiple copies of business cards, price sheets with projected availability, brochure/fact sheet, photos and product samples are great additions.
- BUYERS: Consider bringing price sheets, product needs lists, business cards and other resources that can help guide conversations.
All participants must also register for AG2017.
| Grower-Buyer_Meet-Up.pdf |